Posted in Knowledge Management, Marketing on Mar 31st, 2010
It used to be that Knowledge Management and Marketing are too very disparate functions with clear training and education needed to differentiate one professional from another. I think there is a lot of overlap between these two jobs, specifically in two areas:
The use of social media to capture, share and create interaction over content
One can [...]
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Just recently, I attended a presentation by Dan Heath covering the tenets of his new book: Switch. Focused solely on how to make change happen, I was struck by the simplicity of the methods. Heath spoke about balancing appealing to the rational and emotional sides of the brain as well as ensuring one’s environment is [...]
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Posted in Knowledge Management on Dec 15th, 2009
I love to read – Harvard Business Review and Fast Company being my favorite business reads; FBI crime thrillers my favorite leisure read. Sandra Brown and Catherine Coulter really know how to write engaging dialogue! I used to just skim Fast Company for big ideas but I have been reading most of the articles now because [...]
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Is it me or are the lines blurring between Communication, Marketing, Learning and Knowledge Sharing? Usually, these are distinct functions with people who have years of experience and even advanced degrees in the relevant subject matter. Not anymore!
My own path has taken me from Communication (with a Master’s in Communication) to Learning to Knowledge Management [...]
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Posted in Knowledge Management, Management on Sep 22nd, 2009
I was behind on my reading when I stumbled upon an article in April’s Harvard Business Review, titled: “When Internal Collaboration is Bad for Your Company.” My immediate reaction was to buy up every copy and hide it from my leadership team. As I read the article, I understood the point Morten T. Hansen was [...]
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