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Tag Archive 'trust'

Measuring Trust

I attended a Social Media Roundtable yesterday morning and the question of trust came right to the forefront of the cultural debate of why companies should use (or don’t use) social media. A lawyer can poke holes into any argument for or against social media but leaders need to instill a culture of trust in [...]

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The most common question I get about web 2.0 tools is when should we use a wiki? I find this question most interesting. Even though Twitter has been around a lot less time than wikis, it seems like companies have figured out Twitter’s place in their tool box but wikis are still a head-scratcher.
We are [...]

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